Capacity planning
What is Capacity planning?
Forecasting how much work a team can take on, based on available hours versus committed work.
Good capacity planning prevents both over-servicing (which erodes margin) and idle time (which wastes payroll).
Related terms
- Closed-loop systemA workflow where proposal → contract → project → time → invoice → paid → P&L all run as one connected sequence with no manual re-entry.
- Effective hourly rateTotal revenue from a project divided by the total hours actually spent on it.
- Gross margin (agency)Revenue minus the direct cost of delivery (mostly people's time), shown as a percentage of revenue.
Operate and grow your agency, the right way.
The only tool your agency needs to run faster with less and make more money.